Industry Votes to Continue National Campaign
The results of the Paper and Packaging Board’s October 2023 continuance referendum are in. The industry has reaffirmed its commitment to telling its powerful sustainability story together at a scale that one company couldn’t do alone. Together we will continue to make paper, packaging and progress in the years ahead. Read USDA’s announcement and FAQs about the referendum process.
INDUSTRY UPDATES
Newsletter: October 2023
In this Issue:
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Continuance Referendum Now Underway
College Campus Pizza Box Recycling Education
New Humorous Papertarian Video
What’s New
Most U.S. Adults Think Recycling Paper Products is Easy and Worth It, Making Holidays a Good Time to Start, Reports P+PB
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Worried About Sustainability? Must-Watch New Video Goes Behind-the-Scenes with Technology That Is Defining the Next Century of Recycling
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INDUSTRY RESOURCES
Sales Channel Tools
Find the information you need to drive home the value of paper and packaging.
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Together, we have the opportunity to give the fibers in our boxes up to 7 lives. Join the Box to Nature Program now!
SUSTAINABLE THOUGHTS BLOG
The Holidays Are Paper’s Time to Shine
The holidays are a Papertarian’s Wonderland. There’s the obvious: wrapping paper, cards and family newsletters. But that’s really just the start.
Grabbing the Future with Both Hands
The way we think about the future sets us apart from other industries. We’re writing our own future. We’re doing our own…
The Sound of Silence
Over the last nine years, the Paper and Packaging Board has built a smart, strategic marketing program that communicates our…
The State of Our Campaign and Shared Future
Through economic ups and downs, the consumer campaign provides a steady drumbeat of information and education about our…
Paper and Packaging Board’s How Life Unfolds® campaign
About the Campaign
At work or at home, when sustainability matters, we turn to paper and packaging. Our campaign brings this to life through robust content, social outreach, TV, print and digital advertising designed to reach the right audiences.
