LIVE NOW: Your 2020 State of the Campaign
Campaign impact for our industry matters now more than ever. As the Referendum approaches, see how we are creating preference and driving engagement and purchase intent. To watch our State of the Campaign video, view our State of the Campaign flip book, or to find out more about us, click here.
INDUSTRY UPDATES
Newsletter: August 2020
In this Issue:
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Back on TV
Paper: The secret online learning tool
#AskPaper Series: College Edition
What’s New
Three Time-Tested Methods to Pair with Digital Learning This School Year
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Checkoff Campaign Reaches Record High Engagement
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INDUSTRY RESOURCES
Sales Channel Tools
Find the information you need to drive home the value of paper and packaging.
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Until August 15, employees from our participating companies can enter to win prizes and download a fun new mobile game!
PULP MAGIC BLOG
Industry campaign reaches record high engagement
Having made it to the pivotal six-year mark, campaign impact for our industry matters now more than ever.
Pretty Chill: New study shows most frozen food cartons are recyclable
Our colleagues at the Paperboard Packaging Council (PPC) are out with a new study that helps correct a bit of a myth about…
Letters From Quarantine
The coronavirus pandemic has forced hundreds of millions of people around the globe to keep their distance for months on end…
Welcome to the Age of Corrugated. And you thought it was just a brown box.
Could it be that we’re living in the Golden Age of corrugated paper? Think about it.
Paper & Packaging — How Life Unfolds®
About the Campaign
At work or at home, when it matters, we turn to paper and packaging. Our campaign brings this to life through robust content, social outreach, TV, print and digital advertising designed to reach the right audiences.
