Selling Sustainability - Live Webinar from P+PB

Selling Sustainability Webinar

As customers are more environmentally conscious than ever, it is increasingly important for paper and packaging companies to prioritize sustainability in their messaging and sales strategies. That's why we're excited to share with you the opportunity to attend a live webinar brought to you by The Paper and Packaging Board: Selling Sustainability on June 6 at 3:00 pm EST. 

This webinar features presentations from Mary Anne Hansan, President and Sarah Meiburg, Sr. Director of Industry Outreach, from the Paper and Packaging Board, as well as two industry marketing experts talking about Selling Sustainability and how using this free industry resource and Sales Toolkit can up your game. The toolkit features video content, infographics and more to help tell our industry sustainability story with impact!  

Click here to register!


The Paper & Packaging Board launched a new integrated campaign that asks consumers to live a papertarian lifestyle. Papertarians are people who make small choices every day, knowing they have a big impact on the environment. From choosing products made of paper and packaging to practicing proper recycling, there are endless opportunities to be a papertarian.

Learn more at


Newsletter: May 2023

May 2023 Newsletter
In this Issue:
Papertarian Update
New Advertorials
Selling Sustainability Webinar
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What’s New

The Paper and Packaging Board Seeks Nominations for 2024 Board
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Sales Channel Tools

Find the information you need to drive home the value of paper and packaging.
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Together, we have the opportunity to give the fibers in our boxes up to 7 lives. Join the Box to Nature Program now! 


2023 is a Referendum Year

This is a particularly important year for our national consumer campaign. Not only have we started to get people thinking about a product’s packaging and environmental impact, but in October, our industry will once again come together to determine…

2022 Campaign Impact Report

P+PB's national consumer marketing campaign promotes the consumption of paper-based products by increasing consumer…

Paper and Packaging Board’s How Life Unfolds® campaign

About the Campaign

At work or at home, when sustainability matters, we turn to paper and packaging. Our campaign brings this to life through robust content, social outreach, TV, print and digital advertising designed to reach the right audiences.
Empty, Flatten and Recycle!
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Latest Campaign Work

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Papertarians Care for the Planet