Campaign Highlight | The Paper and Packaging Board

Meet Mary Anne Hansan

With more than 30 years’ experience in agency and industry worlds - and a love of all things paper and packaging - Mary Anne Hansan leads the Paper and Packaging Board’s How Life Unfolds® campaign

Forest pathway

Campaign Highlight

10+ Years of Delivering Results to the Industry: We’re Changing Perceptions

The Paper and Packaging Board's campaign elevates paper beyond its commodity profile by reminding consumers about the benefits of paper and paper-based products, their sustainable nature and recyclability.

2024 Campaign Impact Report

Campaign Highlight

Perceptions Aren’t Just Changing. We’re Changing Them.

Sunlight shining through forest

Campaign Highlight

Why I am Optimistic About Paper and Packaging in 2025

10-year anniversary of P+PB

Campaign Highlight

5 Key Takeaways from 10 Years of Paper, Packaging and Progress

Box to Nature promotion

Campaign Highlight

Help Write the Paper Industry’s Next Recycling Chapter – It’s an Opportunity You Don’t Want to Miss!

Charts

Campaign Highlight

Researchers Asked More Than Two Thousand Consumers About Sustainability. They Found a Huge Opportunity for Our Industry.

Open pizza box with a recycling reminder on the lid

Campaign Highlight

Think You Can’t Recycle Your Big Game Day Pizza Box? Shake It Off!

Tree growing from a book

Campaign Highlight

Paper-based Packaging Has a Great Sustainability Story

P+PB character's Casey and Page with woodland creatures in a winter wonderland

Campaign Highlight

The Holidays Are Paper’s Time to Shine

Meet Mary Anne Hansan

With more than 30 years’ experience in agency and industry worlds - and a love of all things paper and packaging - Mary Anne Hansan leads the Paper and Packaging Board’s How Life Unfolds® campaign