Sarah is a seasoned branding and marketing professional with extensive experience in consumer and stakeholder research, message development, brand strategy development and development of integrated marketing campaigns including digital, broadcast, radio and print media executions. As founder and sole owner of Hazelnut Marketing consulting firm and “virtual” agency, she worked with clients like Inova Healthcare Systems, Sentara Healthcare and Holy Cross Hospital. Prior to that, she worked for advertising agencies and in marketing leadership positions for financial institutions and healthcare organizations.
As Sr. Director of Sales & Marketing for National Spine & Pain Centers, Sarah built the marketing infrastructure and brand platform for NSPC and its affiliates including sales functions, integration and branding of acquired individual practices, and new patient capture and growth.
Her expertise includes marketing for consumers, internal audiences and business-to-business communications.
Sarah serves on the board of The Alliance Theatre, a community theatre for all ages, where she has produced numerous musicals. She also creates the posters, flyers and programs for the shows, celebrating her love of the arts on paper!