Pulp Magic: books

AUGUST 31, 2016
Writing Longhand on Paper Is the Key to These Fiction Writers’ Success
by Mary Anne Hansan Tags: ,

With Labor Day coming up, I’ve been feverishly trying to catch up on my summer reading. I confess I have an affinity for fiction and Elin Hilderbrand’s novels, like this year's “The Rumor” that have earned her the title “the queen of the summer novel.” Even more remarkable than Hilderbrand’s ability to turn out two highly addictive novels per year ...

AUGUST 8, 2016
Students Love Print
by Mary Anne Hansan Tags: , , ,

You know what’s cool at school these days? Books printed on paper. And it’s not just a retro thing like vinyl records or flip phones. Both scientific studies and the observations of teachers point to a continued preference for printed textbooks over electronic versions among college students. One digital textbook pilot program at the University of Washington even found that ...

AUGUST 14, 2015
P+PB’s First Guest Blog Post — View from an Internship
by Paper Check-off Tags: , ,

This summer we had the privilege of hiring our first summer intern, Jack Chellman.  A rising sophomore at UVA, we hired Jack because this young millennial, despite his access to and reliance on technology, was fully on board with the concept of our campaign from the minute he participated in focus groups we conducted last summer.  Before heading off to ...

JULY 30, 2015
The Joys of Summer Reading
by Paper Check-off Tags: ,

There are few things as simple and satisfying as reading a book at the beach.  No need to worry about getting the pages wet or dropping it when you fall asleep. I have lots of old paperbacks with sand in the pages and each one reminds me of a vacation at the beach soaking up the sun with a good ...

JUNE 10, 2015
Printing in Three Dimensions Is New Old Technology
by Paper Checkoff Tags: , , ,

While printing on paper has always been an art form in two dimensions, some visionaries have managed to print in three using the same paper, ink and presses as the rest of us. Author/artists such as Vojtěch Kubašta who published books with pop-up pages in Czechoslovakia pioneered a cutting and printing process that has delighted children as well as adults ...

JANUARY 27, 2015
Has the Demise of the Printed Book Been Exaggerated?
by Paper Checkoff Tags: , ,

Mark Twain, one of the best selling authors in American history, once famously quipped “reports of my death have been greatly exaggerated.” The same can be said for the printed book and traditional bookstores. According to Publishers Weekly, face-to-face book sales are staging a comeback. The trade magazine reports that sales of printed books sold through traditional outlets rose 2.4% last ...