Pulp Magic: Archive

JULY 19, 2018
Webinar Recording
By Paper Check-off

This month Paper & Packaging – How Life Unfolds® celebrated three years since the campaign launched in July 2015! In the annual State of the Campaign Webinar, Mary Anne Hansan recognizes this milestone with updated data showing that consumer attitudes ...

This month Paper & Packaging – How Life Unfolds® celebrated three years since the campaign launched in July 2015! In the annual State of the Campaign Webinar, Mary Anne Hansan recognizes this milestone with updated data showing that consumer attitudes and preference for paper and paper-based packaging products have strengthened.

This month Paper & Packaging – How Life Unfolds® celebrated three years since the campaign launched in July 2015!

In the annual State of the Campaign Webinar, Mary Anne Hansan recognizes this milestone with updated data showing that consumer attitudes and preference for paper and paper-based packaging products have strengthened.

JULY 18, 2018
Annual Report
By Paper Check-off

New data suggests continued improvement in reputation and attitude measures and increased consumption are on the horizon. Download the report to learn more about what’s behind the campaign’s forward momentum. Hear a few words from our Board of Directors...

New data suggests continued improvement in reputation and attitude measures and increased consumption are on the horizon. Download the report to learn more about what’s behind the campaign’s forward momentum. Hear a few words from our Board of Directors...

New data suggests continued improvement in reputation and attitude measures and increased consumption are on the horizon. Download the report to learn more about what’s behind the campaign’s forward momentum.

Hear a few words from our Board of Directors...

JULY 3, 2018
State of the Campaign
By Paper Check-off

Please register for one of the following half-hour webinars to see the most recent consumer research and the campaign’s overall progress. Thursday, July 19, 11 a.m. ET Thursday, July 19, 3 p.m. ET

Please register for one of the following half-hour webinars to see the most recent consumer research and the campaign’s overall progress. Thursday, July 19, 11 a.m. ET Thursday, July 19, 3 p.m. ET

Please register for one of the following half-hour webinars to see the most recent consumer research and the campaign’s overall progress.

Thursday, July 19, 11 a.m. ET
Thursday, July 19, 3 p.m. ET

JULY 1, 2018
Paper and Productive Learning: The Fourth Annual Back-to-School Report
By Paper Check-off

Explore this year's Paper and Productive Learning: The Fourth Annual Back-to-School Report to discover the many ways paper remains essential in today’s technology-fueled culture.

Explore this year's Paper and Productive Learning: The Fourth Annual Back-to-School Report to discover the many ways paper remains essential in today’s technology-fueled culture.

Explore this year's Paper and Productive Learning: The Fourth Annual Back-to-School Report to discover the many ways paper remains essential in today’s technology-fueled culture.

APRIL 18, 2017
Tree Selfie Guidance for CAPs
By Paper Check-off

WHO: The Paper and Packaging Board’s Environmental Stewardship Messaging (ESM) campaign   WHAT: The Arbor Day #TreeSelfies promotional campaign. A paid social media effort in partnership with P+PB members, allies, and selected celebrity partners—including HGTV’s Chris Lambton, actress Tia Mowry, and host Mario Lopez—in which we’ll be inviting people to share selfies with their favorite …

WHO: The Paper and Packaging Board’s Environmental Stewardship Messaging (ESM) campaign   WHAT: The Arbor Day #TreeSelfies promotional campaign. A paid social media effort in partnership with P+PB members, allies, and selected celebrity partners—including HGTV’s Chris Lambton, actress Tia Mowry, and host Mario Lopez—in which we’ll be inviting people to share selfies with their favorite …

WHO: The Paper and Packaging Board’s Environmental Stewardship Messaging (ESM) campaign   WHAT: The Arbor Day #TreeSelfies promotional campaign. A paid social media effort in partnership with P+PB members, allies, and selected celebrity partners—including HGTV’s Chris Lambton, actress Tia Mowry, and host Mario Lopez—in which we’ll be inviting people to share selfies with their favorite …

WHO: The Paper and Packaging Board’s Environmental Stewardship Messaging (ESM) campaign   WHAT: The Arbor Day #TreeSelfies promotional campaign. A paid social media effort in partnership with P+PB members, allies, and selected celebrity partners—including HGTV’s Chris Lambton, actress Tia Mowry, and host Mario Lopez—in which we’ll be inviting people to share selfies with their favorite …

FEBRUARY 8, 2017
Protected: From A to Z, We Use #EveryPartOfTheTree
By Paper Check-off

There is no excerpt because this is a protected post.

There is no excerpt because this is a protected post.

There is no excerpt because this is a protected post.

There is no excerpt because this is a protected post.